Snap Hires Swiss Team Behind Software Protection Startup

MSN.com | Bloomberg.com

In early 2017 Snap hired Laurent Balmelli, an engineer who co-founded Strong.Codes. The rest of the four-strong team has since joined Balmelli, according to a person familiar with the move and information on their LinkedIn profile pages. The new hires will remain working in Switzerland. Strong.Codes has since closed.

Snap has also placed advertisements seeking to hire information security experts and cryptographers in Switzerland, and has been slowly increasing its European presence. It’s one of the lead sponsors at Black Alps 17, a cybersecurity conference at Yverdon-les-Bains, northeast of Geneva, and in May hired Facebook Inc.’s Marianne Bullwinkel as country manager for Germany, Austria, Switzerland.

The Venice, California-based company, has said a risk for its Snapchat social media app is Facebook’s Instagram and its mimicking of Snapchat features. Strong.Codes specialized in protection against reverse engineering — a term used to describe taking apart a product to learn how to rebuild it, or copy it. Read the rest of the article